MAJENE, West Sulawesi: Pineapple production from Pamboang, Majene District, West Sulawesi, is poised to penetrate into export markets, both in form of processed and unprocessed fruit.
According to Head of Majene Food Security Agency (BKP-P4K) Taswin Tambaru, the agency has found export network for pineapple production in the region.
“Pineapple is Pamboang’s public commodity having its own bargaining value when cultivated seriously together with various stakeholders, including Majene Local Government,” he said to Antara on Thursday, June 14, 2012.
There are approximately 500 hectares lands in Pamboang that could potentially generate hundred tons of pineapple. So far, Indonesia is known as the third largest pineapple exporter behind Philippines and Thailand. Such fruit is commonly found in tropical regions, particularly around the earth’s equator.
He said many pineapple products are still difficult to be marketed and many potential land developments in the region remains untouched. Therefore, it becomes a great opportunity for the government, particularly farmers to maximize land management.
Other current obstacle is marketing factor. Farmers are reluctant to plant pineapple in large numbers due to unclear distribution of pineapple.
According to Taswin, those obstacles can be overcome through cooperation with several countries that requires beverage raw materials, pineapple jam, as well as various types of food flavoring. (sut)